Camill Cebulla
Okay, you're talking about some tools here, which are helping scammers to actually run their schemes. Can you tell us a bit more about those tools? Is it something really easy to use? Do you need to pay for it? Is it very distributed? Tell us a little bit about it. If it's not a secret.
Dmitry Tyunkin
I think it is not the best idea to promote such tools. Okay, let's try to maybe uncover some of t the tools that scammers use nowadays. They have a broad range of different techniques starting from something pretty similar like special bots for telegram that make it possible to generate different fake pages in order to lure victims and up to different sophisticated things like manipulating traffic and so on. These are two opposite sides of the market, because if you need to deceive users, manipulate their paid traffic, lead generation and so on you, really need to be a sophisticated guy. You really need to go deeper, as to technology you need to know how to lure the traffic, how to attract people, how to work with online digital marketing and so on. But when you have a specially developed tool for just deceiving people directly (this is again scam). You don't need sophisticated technologies, you don't need special knowledge. So, these are the two opposite sides, but also, there are lots of things related to promoting fake pages, fake websites via for instance social media advertising networks, and considering the fact that social media channel expanded at least 40% for the past year, more different types of those advertisements and promotions within the social media channel started to appear. This also means that scammers also became much more proactive. Therefore, we have different types of scams, starting from different pension funds scams. This is a type of scam, which is pretty popular in European and North American regions. Why it is popular? Because people here really are aware of the fact that their money is deposited in the pension funds and when they see a possibility to increase their funds, or to invest that money, to make it work somehow, these opportunities catch their attention. Scammers use this situation to promote fake pages targeting people, offering some special pension funds facilitation "Hey guys, we will help you with refunding" or "We will help you to manage the money channels" and so on, and people get deceived. Also, during the pandemic, the second, I would say very interesting and very rapidly growing part of scamming were HR scams. When people are trying to find a job, they are doing it remotely via LinkedIn, via Facebook and when they see some advertisements from different promotions, they follow them. They see something like this: "Hey there is a huge company who hiring people right now". I need a job, right? So, I will go and try to apply for this vacancy. As a matter of fact, HR agencies are often using the same techniques for traffic attraction. They're always trying to attract people via social media advertising networks. They create strange-looking landing pages on really weird domain names and they promote those links within social media advertising networks.